Netflix, once a pioneer of ad-free viewing that offered a break from traditional TV norms, is now contemplating launching free ad-supported versions of its service in markets like Europe and Asia, Bloomberg reported.

The plans to offer a free ad-supported tier, albeit in select markets, suggests that pivot towards monetizing user data, in other words — making users and not the extensive library of award-winning shows a product, might be well in the pipeline.

    • Flying Squid
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      6 months ago

      I don’t know if this was true in all markets, but in the Indiana market when we were kids, TNG would play a sort of mini-version of the theme when it went to break and now when a show or movie fades out or it’s an old show and goes to break, I annoy my wife by singing it.